Bassoul-Heneine SAL

Bassoul-Heneine sal launches two original MINI models

 

21 October 2014 - MINI Countryman and MINI Paceman models arrive to Lebanon with enhanced design and performance features

Beirut – Bassoul-Heneine sal, the official BMW Group importer in Lebanon has announced the arrival of the new and enhanced MINI Countryman and MINI Paceman. Offering a new exterior and interior design, new colours and increased performance modifications, the models are sure to resonate well with the Lebanese customers.

MINI gets creative at the Beirut Art Fair 2014

 

26 September 2014 -  MINI flexed its creative muscles at the fifth edition of the Beirut Art Fair which took place from 18th – 21st September at the capitals renowned International Exhibition & Leisure (BIEL) Center thanks to the creative appearance of the all-new MINI Hatch launched earlier this year.

The BMW 2 Series Convertible: A new dimension in open-top driving pleasure

22 September 2014 - Fitted with powerful engines, sophisticated chassis technology, finely balanced weight distribution and – uniquely in this class – rear-wheel drive, BMW is bringing an unmistakable brand of driving pleasure to the premium compact segment. Elegant and sporty design, combined with dynamic handling and refreshing open-air driving pleasure are the stand-out features of the BMW 2 Series Convertible.

Bassoul Heneine sal launches all-new BMW X4 in Lebanon

3 September 2014 - New vehicle to cement BMW's lead in the Sports Activity segment

Beirut – Bassoul Heneine sal, the official BMW Group importer in Lebanon, has announced that the all-new BMW X4 Sports Activity Coupé has gone on sale in Lebanon.

Visually, the new BMW X4 combines impressive sports car performance and Sports Activity Vehicle versatility with the elegance of a coupé.

Look Out! Lebanon’s MINI Boutique opens in Ain El Mreisseh

Beirut – Opening the doors to a world of cool, original and creative fashion wear and accessories, the first MINI boutique has opened in Ain El Mreisseh bringing British flavour to the streets of Beirut.  The unique MINI outlet will offer fans an opportunity to view and purchase a vast range of MINI lifestyle products that range from bags &  luggage, eyewear and watches, shirts,  shoes, jackets, beach towels and many other quirky items. 

Driving pleasure captured on film: The BMW 235i Coupe at the “Drift Mob” shoot in Cape Town.

14 August 2014 - The BMW 2 Series Coupe takes brand-typical driving pleasure to a new dimension. The BMW M235i Coupe, which offers the extremely intensive experience of superior dynamics, recently put on a spectacular performance in the centre of Cape Town, South Africa.