adidas inspires self-expression in sport with new varsity-style jacket
Rising stars Felix Auger Aliassime, Alex de Minaur, Frances Tiafoe and Denis Shapovalov represent the future of tennis, changing the game as they bring a new level of drive to the court. In July, TAG Heuer arranged a photo shoot with the four professional players as part of a campaign that highlights the mental strength, dynamic and innovative playing style, and youthful energy that have taken them to where they are today – and will undoubtedly take them further in the coming years. The campaign can now be found on TAG Heuer’s social media channels.
The global debut of the latest adidas Originals silhouette -OZWEEGO feature elements from a key 90s styles and include signature adiPRENE cushioning technology. Radically reimagined from the past, the new OZWEEGO silhouette presents an innovative style solution for a new generation.
Dubai International Financial Centre (DIFC) has partnered with sports brand Nike to host weekly free Nike Training and Nike Run Club sessions from August to November. Led by an expert team of Nike Trainers, the 1-hour weekday/weekend sessions are meant to empower participants through their health and wellness journeys.
Participants will have the choice of partaking in two parallel sessions including HIIT/Yoga classes held in the North Zone of Gate Avenue, or a running club on the Promenade Level of Gate Avenue.
Abu Dhabi Media has announced the launch of ‘UFC Arabia,’ the first Arabic language UFC application in the MENA region, following their partnership with the world’s premier mixed martial arts promotion. IT’S TIME to allow fans in the region’s 21 countries to exclusively live stream events as well as access a range of fight videos.
TENNIS COLLECTION – AVAILABLE ON 15 JULY IN THE RETAIL NETWORK D esigned for greater freedom of movement, the tennis collection is a line of technical products designed to guarantee optimal comfort during physical exertion whilst keeping an impeccable style on and off the sports fields. The new aspects of the AW19 collection reside in the new functions of the items in the collection: more compact, removable, reversible. This collection blends flashy colours with a range of heritage colours, such as navy or red.
Yas Marina Circuit will continue to operate its popular community health and fitness events with minor revisions to timings in order to provide flexible morning and evening options for people to continue training during the hotter summer months.
Effective from 23rd June 2019 until 28th September 2019, the summer calendar will see Tuesday evenings’ TrainYAS session continue to welcome cyclists and runners of all abilities from 6pm to 10pm.
Introducing the OZWEEGO silhouette - a new interpretation of the lightweight and comfortable 90s sneakers, debuting a new silhouette made for today’s streetwear hounds!
With its nostalgic white colorway and solar yellow and blue accents the sneakers are a reminiscent of the 90s’ bold and daring styles. The new OZWEEGO drops at midnight on the 22nd of June and will be available in limited stocks at select stores across the GCC and on shop.adidas.ae
adidas + KANYE WEST announce the YEEZY BOOST 700 V2 Tephra. It will be available globally on June 15, 2019 with a recommended retail price of AED 1,299.
WWE Superstars are in final preparations for WWE Super ShowDown – with just a week to go before the incredible event.
It will all take place on Friday, June 7 at 9 pm Arabian Standard Time from King Abdullah Sports City Stadium in Jeddah, Saudi Arabia. Tickets are available via www.sharek.sa. Ticket prices start at 25 SAR.