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ASDA’A Burson-Marsteller named Middle East Consultancy of the Year 2015 at SABRE Awards

  • Region’s leading PR firm chosen from over 150 submissions for its cutting edge campaigns and new business growth

 

 ASDA’A Burson-Marsteller, the region’s leading public relations consultancy, has been named Middle East Consultancy of the Year 2015 at the SABRE Awards.

Air Arabia named ‘Best Low-Cost Carrier’ at World Tourism Forum Awards in Istanbul

Air Arabia has been named “Best Low-Cost Carrier” at the World Tourism Forum Awards in Istanbul, Turkey. The World Tourism Forum is an annual gathering of leading business figures and industry experts to discuss the future direction of the global tourism sector. Among the topics discussed were online tourism, destination marketing and the economic benefits of tourism.

Without hope life is meaningless ; Novartis and Alisep aid Multiple Sclerosis Patients to Break the Wall of Pains

Ahead of the World MS Day on May 27, and with the participation of the Swiss Ambassador in Lebanon H.E. Mr. Francois Barras, Novartis, the global pharmaceutical leader , launched the Multiple Sclerosis (MS) awareness campaign in Lebanon and in collaboration with the Association Libanaise contre la Sclérose en Plaques (ALiSEP),  with a unique experiential event for MS patients at Beirut Souks, on Friday 8 May,

Hussain Al Jassmi announced as ambassador of the #PepsiChallenge in the Middle East

As part of the 2015 Pepsi® Challenge™ global movement designed to galvanize consumers around the world to live life to the fullest, Emirati singer Hussain Al Jassmi has partnered with PepsiCo’s iconic brand, Pepsi, to become the region’s ambassador for the #PepsiChallenge, bringing music and life to consumers across the Middle East.

GS Junior Summer Fashion show at ABC!

GS Junior, the leading house of international brands for men, women and children held an exclusive fashion show on May 16 to launch the GS Junior Summer 2015 collection at ABC Achrafieh.

SHARON STONE PARTNERS WITH GALDERMA IN GLOBAL CAMPAIGN TO PROVE NATURAL LOOKING RESULTS OF AESTHETIC TREATMENTS IN REAL LIFE

  • Restylane® fillers and Restylane Skin-boosters™ will be put to the test in a unique campaign by Sharon Stone
  • Details of the challenge and the results will be unveiled at a live event in May
  • The initiative aims to build trust in aesthetic treatments by demonstrating natural-looking results of Restylane in real life