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Ford Tops Ranking of Best Global Green Brands

  • Ford Motor Company earns No. 1 spot on annual list of  Interbrand’s 50 Best Global Green Brands
  • Ford scored high marks for transparency about its business operations and disclosure of performance information, particularly in the area of manufacturing
  • No.

CIEH appoints Boecker® chief to panel of new membership organisation

Beirut, June 27th 2014: The Chartered Institute of Environmental Health (CIEH) announced today the appointment of Michel Bayoud, CEO of Boecker®, to the national advisory panel of its new membership organisation, the Institute of Food Safety, Integrity and Protection (IFSIP).

Mr Bayoud joins Chair Professor Chris Elliott, from Queen’s University Belfast and representatives from a diverse cross-section of organisations who are involved in all aspects across the food chain on the advisory board.

Impact BBDO Wins Six Coveted Lions at the Prestigious 2014 Cannes Lions Awards

Regional Network Bags Six Awards at Global Industry Creative Event

23 June 2014, DUBAI, UAE – Impact BBDO has celebrated a series of award wins at the 2014 Cannes Lions Awards – the world’s most prestigious event recognising creativity as well as effectiveness of resourceful communication.

Ford Builds on Advanced Materials Use in All-New F-150 with Lightweight Concept Car

  • Ford Lightweight Concept vehicle represents Ford’s ongoing research for future light-weighting and advanced materials applications, building on the all-new Ford F-150, which sheds up to 700 pounds through use of high-strength steel and aluminum alloys
  • Light-weighting is key component in Ford’s Blueprint for Sustainability; mixed-materials research vehicle explores how advanced materials might be applied for future high-volume vehicle production for better performance and gas mileage, and carbon dioxide reduction
  • Ford Lightweight Concept r

Infiniti establishes Managing Director role for the Middle East – Juergen Schmitz appointed

Beirut, Lebanon – 24 June, 2014: Infiniti has moved further forward with the implementation of its global transformation plan which began in 2012. The company has established a dedicated Managing Director role for its business in the Middle East which will give Infiniti a sharper structural focus on the premium segment and enhance the brand’s distinct identity. Ensuring the brand has a dedicated leader in key markets is a central strategy of Infiniti’s global transformation plan.