adidas Originals introduces the '90s OZWEEGO Silhouette

adidas Originals introduces the '90s OZWEEGO Silhouette

adidas Originals introduces the OZWEEGO silhouette - a new interpretation of the lightweight and comfortable 90s cushion runner, debuting a new silhouette that was evolved and re-worked for today’s generation.

Designed to reflect the aesthetic style of the 1990s, where OZWEEGO models pushed hyper-futuristic footwear design to its furthest reaches, this new silhouette features archived elements and brings the adiPRENE technology into the present.

The new silhouette was inspired by the OZWEEGO 3 sneaker of 1998 - a running shoe that was embraced by street culture and brings forward the most innovative elements form the original design such as adiPRENE and adiPRENE+ which allows for the wearer’s maximum comfort in the midsole.

With a distinctive eye stay panel, defined midsole lines, and translucent support tube, today’s OZWEEGO model offers a modern expression of the original design language and ethos of the OZWEEGO 3 sneaker. True to the materials of the period, today’s OZWEEGO model features a classic mesh, suede, and TPU construction across the upper, countered with fabric lining. This is then rendered in a nostalgic white colorway with solar yellow and blue accents reminiscent of the era’s outlandish palette, creating a formidable new expression of an unforgettable period in running footwear design.

Limited stocks of the OZWEEGO silhouette will be available in select stores across the GCC and on on June 22nd at a retail price of AED 475 for adults, AED 425 for kids and AED 249 for infants.