the Bridgestone World Solar Challenge

BRIDGESTONE SERVES AS TITLE SPONSOR FOR THE 2015 WORLD SOLAR CHALLENGE

Dubai, UAE- March 19, 2015 – Bridgestone Corporation announced today that the Bridgestone brand will be the title sponsor of the Bridgestone World Solar Challenge 2015 (WSC 2015), which will be held in Australia from October 18-25.   Based on a long-term commitment to new forms of motor sports that advance environmental technologies for automotive society and expand numbers of car enthusiasts, Bridgestone will continue to add to its activities around the world, with a special focus on environmental issues.