Saad & Trad S.A.L. welcomes Bentley Bentayga in a refined launch at Sursock Palace & Gardens

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Saad & Trad S.A.L., the exclusive dealer of Bentley in Lebanon, unveils the unparalleled luxury of Bentley Bentayga, at Sursock Palace & Gardens, Beirut. High profile invitees, local public figures and media representatives attended the ceremony, in the presence of Mr. Michel Trad the Chairman of Saad & Trad S.A.L, along with The British Ambassador, Mr. Robin Peel; Head of Marketing and Communications across the International Region, Mr. Kostas Psarris; Regional Sales Manager and Mr. Firas Kandalaft; Retailer Marketing Manager.

The elegance of Sursock Palace & Gardens reflected the luxurious theme of the Bentley Bentayga reveal while the invitees were received on smooth audio flavor aligned with stylish lighting arrangements signifying the identity of the latest Bentley innovation. The Bentayga, is not just a car; it’s a lifestyle which combines luxury with effortless performance and everyday usability. It’s the fastest, most powerful, most luxurious and most exclusive SUV in the world. It offers true Bentley driving experience and showcases innovative technology features. Designed, engineered and handcrafted in Crewe, England, the Bentayga’s styling is pure Bentley, while sculpted with an elegant and timeless execution. From the four round LED headlamps and large matrix grille, to the distinctive power line and muscular haunches, the Bentley DNA is apparent throughout the Bentayga model.

While sharing his thoughts on the reveal of the Bentayga, the Chairman of Saad & Trad S.A.L., Mr. Michel Trad said, “The Bentley Bentayga boasts the world’s finest automotive cabin, with unrivalled levels of precision. The detailing in metal, wood and leather, including meticulous tolerances between elements of trim, is the epitome of modern British luxury. This level of perfection is only achievable thanks to the exceptional craft and skills of Bentley,” he, then, added, “I am excited to witness the Bentayga roaming the streets of the country, and I am sure that once you experience the comfort and innovation of this car, you will get addicted to the cutting-edge features and performance”.

Mr. Robin Peel, Head of Marketing and Communications across the International Region added: “It is a pleasure to be here in Beirut. We at Bentley Motors appreciate the longstanding support of the Trad family, and our valued customers in Lebanon. Bentayga is the most powerful, the most luxurious, the most exclusive SUV in the world – and with a top speed of 301 km per hour, it is also the fastest. It is designed, engineered and hand-crafted in Crewe, England UK, and a true showcase of modern British luxury”.

The Bentley Bentayga is now available at Saad & Trad S.A.L. showroom at Corniche du Fleuve, where the excellent innovation in comfort, performance and luxury resides. The all-new twin-turbocharged 6.0-litre W12 engine is at the heart of the new Bentayga. The mighty 12-cylinder unit combines efficiency and refinement with ultra-luxurious levels of power and torque. It delivers a 0-100 Km/h time of 4.1 seconds and a top speed of 301 Km/h. Step inside the new Bentayga and you will find the finest automotive interior in the world, with handcrafted wood and leather throughout, engineered with precision to deliver absolute perfection.