launch

Rymco Gears up for Regional Launch of the All-new Infiniti Q30

In line with its debut in the Middle East and the Region

The regional launch of the first ever Infiniti Q30 premium active compact draws near as the all-new vehicle is set to be unveiled in July.

The uniquely expressive exterior of the new Q30 creates a visual dynamism for the newest premium compact in the segment. In similar fashion, the interior of the Q30 takes the expressive forms and curves and turns them into an individuality that embraces the driver and passengers.

Serviceplan Middle East Launches Mediaplus Espresso As New Media Arm Of Haus Der Kommunikation

Serviceplan Middle East announced its media arm Mediaplus has acquired local agency Espresso, forming Mediaplus Espresso as the regional group for innovative media within the integrated solutions agency. This ‘new media’ agency will go beyond age old buying, by working on new ways of connecting brands and consumers through platform strategy, data analytics and precision targeting.